Life is Beautiful Outfits: What to Wear

The dominant aesthetics at Life is Beautiful are streetwear, Y2K revival, urban and high glam. That is the visual language of the site, the stages, the merch, the crowd photos, and outfits that speak it look intentional rather than borrowed.

There is no enforced dress code. What the crowd rewards is a look that survives 3 days of city streets without you having to protect it.

What people actually wear: as little fabric as the venue allows, in natural fibres, with a bag small enough to forget about.

At 33°C (91°F), synthetic fabrics stop breathing and anything tight becomes uncomfortable within an hour. Cotton, linen and loose cuts outperform whatever looks best in a photo, and SPF is part of the outfit, not an extra.

Best option here: Cushioned trainers or a low boot. You are on concrete for ten hours.

Avoid: brand-new shoes, heels, and anything you have not walked 10 kilometres in.

You will walk between 15.000 and 30.000 steps a day at a festival of this size, repeated over 3 days. Footwear is the only part of a festival outfit that can genuinely end your weekend, so it is the one place to spend money and break things in beforehand.

Nights stay at 21°C (70°F), which is the rare case where you can wear the same thing from noon to 4am. Use the freedom on a second look rather than a jacket, and take something long-sleeved anyway for the journey home.

• Bag size. Most festivals of this size cap bags at roughly A4 or require a clear bag at the main stages. A belt bag plus a small crossbody clears almost every policy. Check the official rules before you buy anything bigger.
• Chains and studs. Long chains, spikes and metal-heavy accessories are refused at some gates. If a piece is central to the look, have a backup.
• Glitter. Biodegradable only at a growing number of festivals; plastic glitter is banned outright at several. It is also, practically, the hardest thing to remove from a tent.
• No camping. You are travelling in and out each day, so the outfit has to survive public transport at both ends, and a cloakroom is not guaranteed.
• Sun. At 33°C (91°F) with no shade, a hat and SPF 50 do more for how you look on day three than any single garment.

• Heavy denim and synthetic fabrics. At 33°C (91°F) they trap heat and sweat; you will be looking for a merch t-shirt by 3pm.
• A full face of heavy makeup. It slides. Waterproof mascara, a tinted SPF and a setting spray outperform a full base every time.
• Heels of any kind. Grass, gravel and crowd crush. Platform boots give the height with a surface area that works.
• Brand-new shoes. Ten hours on concrete in unbroken-in soles is the most reliable way to leave early.
• Your good bag. Beer, mud, being sat on. Take the one you would not mind losing, with a zip.

• Two tops per day (one gets ruined)
• One layer for the night
• Earplugs
• Refillable water bottle
• Portable charger
• Sun cream or SPF stick
• Baby wipes
• A bag with a zip
• Hand fan or cooling towel
• Electrolyte sachets